Written by Brian Tracy, Eat That Frog! Get more of the important things done TODAY!, focuses on increasing productivity, performance and output. An easy read at just 108 pages long, it recognises that successful people don’t try to “do everything” but instead they learn to focus on the most important tasks and ensure they get done.
There is an old saying that if the first thing you do each morning is eat a live frog, you’ll have the satisfaction of knowing that it’s probably the worst thing you’ll do all day. The author uses the “frog” as a metaphor for a task – typically the biggest most important task but the one you are most likely to procrastinate on. It is also likely the task that will have the greatest impact on your life and results at the moment. The book works through 21 practical steps to build healthy habits around personal management.